How Virtual Staging Can Save You Thousands

The Hidden Opportunity Cost of Empty Homes#

As a seasoned realtor, you know how difficult it can be to sell an empty home. Potential buyers often have a hard time visualizing the space, and the resulting price negotiation is often a uphill battle. We've all heard it before: "The walls are bare, and the floors are empty - it would lower the price since no one wants to live with a ghost." But what if you could showcase those empty rooms in a whole new light, without breaking the bank? Look no further than virtual staging.

The Core Problem: Why Empty Homes Linger on the Market#

Empty homes have long been a challenge for realtors, and it's not just about aesthetics. Research shows that 83% of buyers are willing to consider virtual staging as a way to lower the price of a property (source https://www.nar.realtor/research-and-statistics/research-reports/housing-pulse-survey). This is because empty homes can give off a cold, unwelcoming vibe that barriers potential buyers' ability to see the space's true potential.

Why Traditional Solutions Fail#

Physical staging, which involves renting and placing furniture in the home, can take time, energy, and money. The typical cost of physical staging can range from $2,000 to $5,000 per listing. This isn't a viable option for every property, and it's certainly not something that can be scaled to meet the needs of every realtor.

How Virtual Staging Changes the Math#

That's why virtual staging has become an attractive solution for realtors looking to save time and money. With our virtual staging tool, uploading a vacant room photo results in three downloadable MLS-compliant staged previews in about 2 minutes. It's a fraction of the cost of traditional staging - just $59 per room, $239 for 5 rooms, and $449 for 10 rooms. And since credits never expire, you can use them as needed.

The Staging Process: A Snap of a Photo#

Our system uses machine learning algorithms to quickly match high-quality furniture in the optimal size and style to create a stunning virtual staged look. Whether you're dealing with a vacant room in a brand-new home, or an empty apartment in a high-rise building, our system delivers fast, professional results. Renovation visuals only when a renovation is actually taking place.

Real Realtor Results#

But don't just take our word for it. Realtors like Juan Colicchio have seen success using our virtual staging tool. "I was able to negotiate an additional $5,000 with a buyer by showcasing our vacant house virtually," says Juan. Sarah Jenkins agrees, stating, "I increased the offer price by $2,000 on a vacant condo after using virtual staging." Jessica Miller adds, "I was able to move a vacant home 30 days faster using our staged virtual tours."

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